What text are you analyzing and why? What argument is it making? What appeals are mainly being used?
Rhetorical Analysis Notes
- Make sure to describe the text you are analyzing to your audience. Explain what you see and how you see it. Don’t just refer to the image, paint a picture with words.
- Clearly describe the methods of persuasion being used. If they are using a celebrity, make sure to highlight that and the corresponding appeal being used.
A Checklist for Analyzing Images (Especially Advertisements) on page 145 of our textbook is very thorough and helpful for analyzing visual images.
Page 181 has a checklists for analyzing a text. Use these as guidelines to begin your analysis.
Page 191 has a checklist for writing your analysis of an argument. Very helpful for the early stages of drafting.
Peer Review Focus
What is the text persuading us to do, buy, believe, etc. and how are they doing that? Focus on how they are appealing to ethos, logos, and/or pathos.
Critical thinking and clarity of thought are the first two criteria for the rhetorical analysis. Take a minute and figure out which other possible criteria we should use.
- Critical Thinking
- Clarity of Thought
- Clearly defined focus or thesis of analysis
- MLA and sources
- Images and Title
- Reader Perspective
- Constructive Criticism
- Basic Questions help
Peer Review …
- is central and permeates everything we do in academia.
- helps us improve our work.
- opens up possibilities.
- complicates and enriches our thinking.